Why and How to Circumvent the Home Shopping Process
If you’re in the business of mortgages, waiting for home buyers to find you is a losing strategy. With a majority of players either relying on referrals or targeting home buyers too late in the home...
View Article2015 Best Practices of Real Estate Lead Generation
Lead generation is a necessity for any company, big or small. If you don’t have a clear, defined lead generation strategy, you’re placing yourself in a position where you’re counting on strangers to...
View ArticleOnboard Informatics CEO Marc Siden to Speak at LendIt USA 2015
On April 15th 2015, Onboard Informatics Co-Founder and CEO Marc Siden will be speaking at LendIt USA 2015. As part of the Real Estate Data & Analysis panel featured in Lendit’s newly launched Real...
View ArticleStaying on Top of Your Home Seller’s Needs
According to a recent REALTORS survey, 94% of home sellers say response time from their agent is extremely important. When people sell their home, the reassurance that a real estate professional is...
View ArticleGoogle’s Information-Based Ranking Shift
This month, Google scientists published a paper proposing a shift in Google rankings. Traditionally, Google has ranked sites based, in part, on the links on a site that connect to the relevance of the...
View ArticleRecording: Upcoming Data Standards Infosession
This week, Ira Monko, Onboard’s Developer Evangelist, and Scott Petronis, Chair of the RESO Transport Workgroup and Onboard Chief Product Officer, discussed how the upcoming RESO Web API Standards...
View ArticleThe Value of Real Estate Website Features
In the 2014 Profile of Homebuyers and Sellers, the National Association of Realtors surveyed over 6,500 recent home buyers on their 2014 home shopping experiences and identified which website features...
View ArticleRecording: IDX Listings API Demo
February 3, Developer Evangelist Ira Monko walked through the new capabilities and functionality of Onboard’s Listings API, including advanced property search, photo API and Metadata lookups. If you...
View ArticleOnboard’s Inman Connect 2015 Storm Survival Guide
Tomorrow is the start of Inman Connect 2015 and whether you’ve already made it to The Big Apple or are en route, by this time tomorrow we’ll all be knee deep in snow and looking to stay warm. Onboard’s...
View ArticleOptimizing Real Estate Lead Generation through Engagement
Today, 92% of home buyers use the web during their home buying process. But with 78% of home buyers visiting three or more sites before reaching out, how can real estate professionals ensure their...
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